For the Entrepreneur

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According to a Customer Experience Impact Report sponsored by RightNow, 82 percent of U.S. consumers said they have stopped doing business with a company due to poor service. Seventy-three percent of those said the rude staff was the main reason for the switch while 55 percent complained about a slow and inefficient resolution.

5 Angry Customer Personas & How to Help Them

Every business will get an angry customer from time to time — the trick is to use the opportunity to identify trends and better train your staff on resolving issues.

Here are some customer persona insights to explore and ways in which to help them. [click to continue…]

Mobile Apps for SMBsSome entrepreneurs new to the small business world find themselves working weekends and even taking personal pay cuts to get their business off of the ground.

If you had a set of tools to make managing a small business easier, wouldn’t you use them?

Well with a guess what: You’ve had access to them all along. Check out these top mobile apps for SMBs that can make the startup life a lot easier: [click to continue…]

4 Tasks Every Business Owner Should Delegate & Automate

If there’s one thing that every business owner craves and seeks, it’s more time.

There never seem to be enough hours in the day to cross everything off your to-do list, strategize for the future and engage with your employees. Something almost always has to give, and the business—or you personally—end up suffering as a result. Since time is a finite resource, what can be done?

You probably have considered outsourcing some of your tasks to others within your company, but what about automating some of them too? Rather than a redistribution of your workload, automation can take even more items off of your plate (and not just shuffle them to someone else’s). Here’s a look at four areas in which automation can be a lifesaver—or at least a significant time-saver.
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