Missy Ward

Why You Should Go to SOBCon2010 and How To…

by Missy Ward

SOBCon2010 is taking place April 30-May 2 in Chicago. This is my second year in attendance and I'm looking forward to presenting at this year's event.

Clearing up the confusion

No, this is not a special conference for Sons of Bitches.

Although there's nothing wrong with reaching down and finding our inner son of a bitch when the need arises (not to be mistaken for acting like a jack- and/or bad-ass), this conference is an event for Successful and Outstanding Bloggers.

Think of it as a convergence of smart marketing minds where insights are discussed, strategies are identified, tactics are developed and actionable business ideas are created.

Getting with the program

The 2010 program is focused on strategy and tactics for integrating online and offline social marketing. The event is structured into six, two-hour interactive content blocks and features an all-star lineup of presenters, that I am honored to be included with.

I will be presenting on Saturday, May 1st on the topic below:

Block 6: Tactics – Claiming Rewards and Leveraging Victories

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Affiliate Marketing

Search Affiliates: Partners or Parasites?

by Missy Ward

Search Affiliates: Partners or Parasites? presentation from Affiliate Summit West 2007, which took place January 21-23, 2007 in Las Vegas, NV.

Michael Jacobs, VP Products & Services, iMarketing LTD

Using real world case studies of Search and Affiliate integration, we will strike down the popular myths of search affiliates, and discuss how to integrate and improve ROI across both channels.

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

Video: Search Affiliates: Partners or Parasites?

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Affiliate Summit News

Any Jersey Runners/Walkers in the House?

by Missy Ward

There is an Affiliate Summit team for the 2010 Komen North Jersey Race for the Cure, and we're looking for more team members.

The 5k run/walk is taking place Sunday, April 25, 2010 at Essex County Branch Brook Park in Newark, NJ.

You can also join the team and participate in the 1.5 Mile Fun Walk. And if you can't make it, there is even an option to be on the team without taking a step with the “Sleep-In for the Cure” option.

If you aren't interested in running, walking or sleeping for Team Affiliate Summit, it would mean a lot if you donated to our team (it's tax deductible).

Join Team Affiliate Summit to help fight breast cancer.

And, if you're into longer walks and will be in the Chicago area on June 5-6th, we'd love to have you join us for a quick forty (mile walk, that is) during the Affiliate Marketers Give Back 2010 Avon Walk for Breast Cancer.

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Affiliate Summit News

Conversion Conference West 2010 – May 4-5, San Jose

by Missy Ward

Affiliate Summit is a sponsor of Conversion Conference West 201, taking place May 4-5 in San Jose.

The Conversion Conference features twenty six educational dual-track sessions, as well as three keynotes: Tim Ash, Bryan Eisenberg, and Jakob Nielsen.

There will be more than 50 speakers and presenters, an expo hall, Birds-of-a-feather lunches, and more.

Special offer for Affiliate Summit fans – get an additional $100 off of the early bird rate when you register with Promo Code CCW545 (save $600 off of the walk-in rate).

More details at http://conversionconference.com/.

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